{"id":642,"date":"2017-10-12T07:27:57","date_gmt":"2017-10-12T05:27:57","guid":{"rendered":"https:\/\/blog.evaluation-entreprise.com\/?p=642"},"modified":"2022-07-05T11:38:01","modified_gmt":"2022-07-05T09:38:01","slug":"le-prix-dune-entreprise-juste-valorisation","status":"publish","type":"post","link":"https:\/\/blog.evaluation-entreprise.com\/index.php\/2017\/10\/12\/le-prix-dune-entreprise-juste-valorisation\/","title":{"rendered":"Le prix d&rsquo;une entreprise &#038; commerce : juste valorisation"},"content":{"rendered":"<figure id=\"attachment_643\" aria-describedby=\"caption-attachment-643\" style=\"width: 489px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-643\" src=\"https:\/\/blog.evaluation-entreprise.com\/wp-content\/uploads\/2017\/10\/afe.gif\" alt=\"\" width=\"489\" height=\"369\" \/><figcaption id=\"caption-attachment-643\" class=\"wp-caption-text\"><a href=\"https:\/\/www.afecreation.fr\/pid621\/3-diagnostiquer-et-evaluer.html?espace=2&amp;tp=9&amp;pagination=2\" target=\"_blank\" rel=\"noopener noreferrer\">Valorisation entreprise source AFE<\/a><\/figcaption><\/figure>\n<p>Le prix\u00a0? Parce que tout commence et tout finit avec l\u2019argent., le <a href=\"https:\/\/blog.evaluation-entreprise.com\/index.php\/tag\/prix-entreprise\/page\/2\/\" target=\"_blank\" rel=\"noopener\">prix de reprise d\u2019une entreprise<\/a><br \/>\nd\u00e9termine bien souvent son avenir.<\/p>\n<h1>Quelle est la valorisation de mon entreprise? :<\/h1>\n<p>Voila les bonnes questions \u00e0 se poser pour d\u00e9terminer le prix n\u00e9goci\u00e9 qui conviendra \u00e0 l\u2019acheteur et<br \/>\nau vendeur\u00a0:<\/p>\n<p>Les diff\u00e9rentes approches, que ce soit financi\u00e8re, comptable, patrimoniale, etc\u2026 toutes ces<br \/>\napproches convergent vers une chose\u00a0: le prix que vous \u00eates pr\u00eats \u00e0 payer, la tension financi\u00e8re que<br \/>\nvous \u00eates pr\u00eats \u00e0 supporter.<\/p>\n<h2>Reprendre une entreprise : quelles sont les atouts prix?<\/h2>\n<p>Le fait de reprendre une entreprise existante comporte de de r\u00e9els atouts\u00a0: Vous disposez de locaux\u00a0imm\u00e9diatement, les investissements industriels sont faits, le personnel est form\u00e9 et le carnet de<br \/>\ncommande est d\u00e9j\u00e0 existant. Quand on sait que fid\u00e9liser un client repr\u00e9sente 20% des efforts\u00a0n\u00e9cessaires \u00e0 le conqu\u00e9rir\u2026.Vous allez gagner du temps pr\u00e9cieux.<\/p>\n<p>En revanche, les contraintes juridiques et ou commerciales, les n\u00e9gociations mal r\u00e9alis\u00e9es en cours\u00a0avec les clients actuels (marge non respect\u00e9e, engagement erron\u00e9) le patrimoine immobilier mal<br \/>\n\u00e9valu\u00e9 font aussi partie de la dot de la mari\u00e9e.<br \/>\nPire, l\u2019entreprise que vous allez racheter sera endett\u00e9e par le fait m\u00eame de son rachat (dette senior) par ce qu\u2019\u00e0 moins d\u2019\u00eatre d\u00e9tenteur d\u2019une belle somme, les repreneurs s\u2019endettent pour acheter (si\u00a0leurs banquiers veulent bien les suivre) et bien plus souvent encore endettent la structure. Sur ce\u00a0point, il est vrai qu\u2019une cr\u00e9ation co\u00fbte largement moins cher qu\u2019une reprise.<\/p>\n<h2>Pourquoi faire un <a href=\"http:\/\/www.cci.fr\/web\/cession-d-entreprise\/faire-les-diagnostics-de-son-entreprise\/-\/article\/Les+diff%C3%A9rents+diagnostics+%C3%A0+r%C3%A9aliser\" target=\"_blank\" rel=\"noopener noreferrer\">diagnostic<\/a> avant de racheter une soci\u00e9t\u00e9 ou un commerce? :<\/h2>\n<p>Le diagnostic en amont\u00a0vous permettra de gagner du temps et ne pas solliciter inutilement vos financiers pour des dossiers\u00a0sans suite.<\/p>\n<p>Ce diagnostic vous permettra \u00e9galement de faire m\u00fbrir votre projet. L\u2019entreprise rachet\u00e9e ne correspond jamais \u00e0 l\u2019ensemble de vos attentes. Le lieu d\u2019implantation ou les produits ne<br \/>\ncorrespondent pas aux crit\u00e8res exacts que vous vous \u00e9tiez fix\u00e9s au pr\u00e9alable. Le <a href=\"https:\/\/www.evaluation-entreprise.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">prix<\/a> fera pencher la<br \/>\nbalance vers un refus ou une acceptation. Les points n\u00e9gatifs seront contre balanc\u00e9s.<\/p>\n<p>Enfin, le prix peut \u00e9galement comporter des \u00e9l\u00e9ments humains. Votre c\u00e9dant peut envisager de vous<br \/>\naccompagner pendant une p\u00e9riode de transition. Le passage de relais facilit\u00e9 aupr\u00e8s des salari\u00e9s et<br \/>\ndes clients augmente les chances de r\u00e9ussite de votre rachat. Il ne faut pas n\u00e9gliger l\u2019aspect humain\u00a0dans toute transaction. En interne, comme en externe, les relations existantes de l\u2019entreprise\u00a0peuvent choisir de ne pas vous suivre.<\/p>\n<p>En savoir plus sur les \u00e9tapes de valorisation d&rsquo;un <a href=\"https:\/\/www.evaluation-commerce.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">commerce<\/a><\/p>\n<p>St\u00e9phane Le Duc<\/p>\n<p>Le 12 Octobre 2017<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le prix\u00a0? Parce que tout commence et tout finit avec l\u2019argent., le prix de reprise d\u2019une entreprise d\u00e9termine bien souvent son avenir. Quelle est la valorisation de mon entreprise? : Voila les bonnes questions \u00e0 se poser pour d\u00e9terminer le prix n\u00e9goci\u00e9 qui conviendra \u00e0 l\u2019acheteur et au vendeur\u00a0: Les diff\u00e9rentes approches, que ce soit &hellip; <a href=\"https:\/\/blog.evaluation-entreprise.com\/index.php\/2017\/10\/12\/le-prix-dune-entreprise-juste-valorisation\/\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;Le prix d&rsquo;une entreprise &#038; commerce : juste valorisation&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[34,62],"tags":[93,70,61,92],"class_list":["post-642","post","type-post","status-publish","format-standard","hentry","category-conseil-en-evaluation","category-fonds-de-commerce","tag-estimation-societe","tag-evaluation-commerce","tag-fonds-de-commerce","tag-prix-entreprise"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>Le prix d&#039;une entreprise &amp; commerce : juste valorisation<\/title>\r\n<meta name=\"description\" content=\"Le prix\u00a0? 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